Personal Narrative My Roots Essay - 1016 Words

At only seven years old, pulling the starter rope on my older brother’s Boston Whaler is no easy task. After a dozen tries, I finally call for my dad who is on the other dock dealing with the fishing gear. In what seems to take hours, he walks over to me and shakes his head. Before we had even gotten to the Marina, Dad asked if I needed him to start the engine, and of course I declined, wanting to feel like a â€Å"big kid.† With one simple tug from my father’s strong arm, the old Briggs Stratton engine purred to life, as if brand new. Switching into the forward gear, I roared off the dock in search of circling birds, a clear indicator that fish were nearby. My great- grandfather, Stephen Foster Briggs, was born on December 4th 1885, in†¦show more content†¦He wouldn’t let us start up the engine (falsely claiming it didn’t work, but I knew it was because he was afraid we would crash it), so my siblings and I would push ourselves around and around the huge circular driveway until it became dark and we’d get dangerously close to the surrounding bushes, threatening to scratch the beautiful paint job. Watching from the upstairs window, I jealously saw many take it out for a spin at my grandparents summer parties, some as undeserving as little children would have been after a few drinks. Shiny and red, it looked like the perfect child’s toy, but it was actually one of the more complicated and technologically advanced of my great-grandfather’s inventions at the time it was introduced in 1922. With a 2 horsepower engine and it’s amazing affordability, it was a unique automobile that no one else had on the market. A failed attempt in automobiles brought Stephen Briggs back to the inventing room, this time focusing more on engines for other uses, and finally coming up with the stationary Type â€Å"P† engine. This revolutionized the 4-cycle gasoline engine industry and set the course for Briggs Stratton. By the 1940’s, Briggs Stratton was one of the country’s largest manufacturers of small gasoline engines for home and farm use. Ultimately, â€Å"Briggs Stratton† and â€Å"Lawn mower† became almost synonymous. Lightweight, easy to use, and durable; the company’s engines took the lead inShow MoreRelatedThe Border Is A Fight Essay1073 Words   |  5 Pagesidea in a poem form, text named â€Å"The border Is a Fight†, that describes the dramas of a Mexican family that has to cross the border every day in a hope to get a better future. Whereas, Juanita Lopez demonstrates it through an essay that uses personal narratives of the author’s rel atives to illustrate her point of view. Therefore, the both authors exploit their point of views using different text forms, and figurative images, like metaphors and personification, for delivering their ideas in the wayRead MoreThe Writing of the Long Song Essay957 Words   |  4 PagesThe writing of the long song â€Å"How can I be proud of my Jamaican roots, when my ancestors had been slaves†? This question asked by a woman with Jamaican roots followed British novelist Andrea Levy for a long time. She wondered how anyone could be ashamed of his or her legacy and thus the foundation of her book, The Long Song, was laid. However, writing the book was a more difficult task than presumed. Levy considered many things at the preliminary stage of the book as she knew that she didn’t wantRead MoreMultiple Theories Influenced The Development Of My Personal Model And Therapeutic Approach For Couples And Families1668 Words   |  7 Pageshave influenced the development of my personal model and therapeutic approach to couples and families. Three theories in particular that I draw my therapeutic approach from includes: narrative therapy, emotionally focused couple’s therapy, and attachment theory. I will articulate the theoretical underpinnings of these three theories and integrate them in one cohesive personal model called Emotional Enhanced Attachment Narrative Therapy. This paper will discuss my approach in regards to the theoretical/philosophicalRead MoreNarrative Is The Root Of Some Fields1510 Words   |  7 PagesNarrative is the root of some fields which includes education, rhetoric, literature, religion, law, history: culture (Wilson, 1989). It can be seen as a tool to create traditions and symbols as means of communication and it is a source to understand and strengthen the identity of the organisation (Kroeze and Keulen, 2013). As a conceptual theme, narrative becomes a self-conscious system and a reflexive field. In other words, the role of narrative in personal lives is to show how it can be utilizedRead MorePersonality Can Be A Hard Concept To Pinpoint, Considering1315 Words   |  6 Pagesextravert. For me I believe my personal narrative has had a large impact on my personality and so I am going to start there. I believe that an individuals personal narrative can be one of the most telling signs of one’s true personality, or at least what got them to how they are today. Most of the theories and the personality tests are used to apply to the masses and they are then able to portion off smaller groups to certain personalities. With a personal narrative however, this really dives deepRead MoreIncidents in the Life of a Slave Girl by Harriet Ann Jacobs1671 Words   |  7 Pagesand narrative aspect of a fictional slave girl to highlight, through the many angles, the effects of slavery on African American individuals, families, and lives. By doing so, she hopes to motivate, inform, and engage others to strive for change by telling her personal life experiences through a fictional character so that slavery can be addressed as the root of all problems, first hand. Before analyzing the narrative, I would like to address Jacobs’ choice in writing a fictional narrative insteadRead MoreA Research On Family Therapy774 Words   |  4 Pagesenvironments which form human beings. In family therapy, a person can find healing not only for their issues, but also healing for entire system which may be the root of the original problem. Moreover, family therapy also gets at one of the foundational issues clients face in a holistic way (Ivey, Ivey, †¦, 2014). Stress is at the root of many problems bringing people into counseling offices (Ivey et al., 2014). Family therapy has a way of confronting not just individual stress, but the stress whichRead More Augustines Confessions Paper1340 Words   |  6 Pagesthe word narrative. Confessions seem to be more of something stated directly without any story-like element. They are also a more personal thing- one does not simply put them in a story form unless purposely intending to do so, because usually it is something that expresses guilt for something personal or is between the author and their conscience (or perhaps to themselves). However, there can always be an exception, like Augustines Confessions. It is written as a form of a narrative, even thoughRead MoreReflection On Indigenous People843 Words   |  4 Pageswith an opportunity to reflect upon my personal knowledge of Indigenous people. There are many things which I did not know about prior to taking this class. And as the semester progressed I have learned to be more patient with opinions that differ from mine. I have also learned that if I’m coming into a discussion unprepared to listen to other people, I will never be able to see different side of the story. A person must be truly committed to see past the personal point of view. The only way to doRead MoreToni Morrison s Song Of Solomon1087 Words   |  5 Pagesher the wider recognition. Chronologically the novel is structured as the narrative from the childhood to the adulthood. The novel shows the traits of the African culture, which represents in the adequate and ruthless story of the community delivered by the example of the single family. However, the author raises the awareness of the contemporary issues and challenges of the black community, through the choice of narrative and key concepts that are essential for the genre. The novel explores many

Symptoms And Treatment Of Schizophrenia - 2390 Words

Living life imagining people and objects that are non-existent, already seems like a difficult way of living. Patients often turn to antipsychotic medications for help with Schizophrenia. The antipsychotic medication can help the patient minimize their hallucinations. The medication can also help the patient depict between what is real and what is a hallucination made up in their mind. According to Awad, â€Å"The clinical picture includes a range of symptoms such as delusions, hallucinations, agitation, suspiciousness, hostility, conceptual disorganization, blunted affect, emotional and social withdrawal, lack of spontaneity, poverty of speech and a wide range of neurocognitive deficits† (Awad 877). Needless to say, there are a lot of symptoms†¦show more content†¦People that have been newly diagnosed with this disorder are often scared and do not know what to do. The thought of all of these scary things the patients are going through like, imaging people, seeing non -existent objects and much more can often be terrifying. The majority of the patients are told about antipsychotic medications and all of the perks that come with them. However, a lot of the specialists fail to further explain all of the negative side effects that these very powerful drugs can have on the human body. Antipsychotic medications cause possible issues such as significant amounts of weight gain, life threatening conditions, and the complications of the other side effects leading to emotional issues (citation). Throughout this paper the hope is that newly diagnosed patients will be able to be educated on all aspects of these powerful drugs that they are being prescribed. Many people believe that problems such as weight gain and possible metabolic issues are problems that do not terminally affect a person. It is believed that weight gain can be easily managed by weight loss. However, all people know that is not always the case. There are many ways that weight is said to be managed while being on the medications. Management strategies according to the Harvard Mental Health Letter are, â€Å"Starting with or switching to a drug that may have lower risk, advise patient to eat fewer calories and exercise more, and consider adding a weight-loss drug† (3).

William the Conqueror and The Harrying of the North

The Harrying of the North was a campaign of brutal violence carried out in the North of England by King William I of England, in an attempt to stamp his authority on the region. He had recently conquered the country, but the North had always had an independent streak, and he wasnt the first monarch to have to quell it. However, he was be famed as one of the most brutal. The questions remain: was it as brutal as legend has it, and do historic records reveal the truth? The Problem of the North In 1066, William the Conqueror seized the crown of England thanks to victory at the Battle of Hastings and a brief campaign that led to the submission of the country. He consolidated his hold in a series of campaigns that were effective in the south. However, North England had always been a wilder, less centralized place—earls Morcar and Edwin, who fought in the 1066 campaigns on the Anglo-Saxon side, had one eye on northern autonomy. William’s initial attempts to establish his authority there, which included three journeys around with an army, castles built, and garrisons left, had been undone by Danish invasions and multiple rebellions from English earls to lower ranks. Absolute Rule William concluded that harsher measures were needed, and in 1069 he marched up again with an army. This time, he engaged in a protracted campaign to exert control over his lands which has come to be known euphemistically as the Harrying of the North. In practice, this involved sending troops out to kill people, burn buildings and crops, smash tools, seize wealth, and devastate large areas. Refugees fled north and south from the killing and the resultant famine. More castles were built. The idea behind the slaughter was to show conclusively that William was in charge, and that no one would send aid to anyone thinking of rebellion. To further cement his absolute rule, William stopped trying to integrate his followers into the existing Anglo-Saxon power structure around the same time. He decided on a full-scale replacement of the old ruling class with a new, loyal one, another act which would earn him infamy in the modern age. Contested Damages The level of destruction is heavily disputed. One chronicle states that there were no villages left between York and Durham, and it’s possible large areas were left uninhabited. The Domesday Book, created in the mid-1080s, may still show traces of the damage in the large areas of waste in the region. However, competing modern theories argue that, given just three months during winter, William’s forces could not have caused the amount of carnage attributed to them. William might instead have been probing for known rebels in secluded places, with the result more like that of a surgeons scalpel than a smashing broadsword. Critique of the Conqueror William was generally criticized for his methods of subjugating England, particularly by the Pope. The Harrying of the North might have been the campaign that such complaints chiefly concerned. It’s worth noting that William was a man capable of this cruelty who was also worried about his standing come judgment day. Worries about the afterlife led him to richly endow the church to make up for savage events like the Harrying. Ultimately, we will never conclusively confirm how much damage was caused. Orderic Vitalis Perhaps the most famous account of the Harrying comes from Orderic Vitalis, who began: Nowhere else had William shown such cruelty. Shamefully he succumbed to this vice, for he made no effort to restrain his fury and punished the innocent and the guilty. In his anger he commanded that all crops and herds, chattels and food of every kind should be bought together and burned to aches with consuming fire, so that the whole region north of the Humber might be stripped of all means of sustenance. In consequence so serious a scarcity was felt in England, and so terrible a famine fell upon the humble and defenceless populace, that more than 100,000 Christian folk of both sexes, young and old alike, perished of hunger.(Huscroft 144) Historians agree that the death toll cited here is exaggerated. He went on to say: My narrative has frequently had occasions to praise William, but for this act which condemned the innocent and guilty alike to die by slow starvation I cannot commend him. For when I think of helpless children, young men in their prime of life, and hoary grey beards perishing alike of hunger, I am so moved to pity that I would rather lament the griefs and sufferings of the wretched people than make a vain attempt to flatter the perpetrator of such infamy.(Bates 128) Resources and Further Reading Huscroft, Richard.  The Norman Conquest: A New Introduction. Pearson, 2009.Bates, David.  William the Conqueror. Yale, 2016.

William Shakespeare s Brave New World - 925 Words

Throughout the novel, Brave New World, the author, Aldous Huxley strategically incorporates various Shakespearean allusions into his story. The most distinguished allusion throughout the entirety of the novel is to a quote from The Tempest, a play about a sorcerer and his daughter that live together on a remote island. The quote from The Tempest, in which Brave New World derives its name, â€Å"O, wonder!/How many goodly creatures are there here!/How beauteous mankind is! O brave new world,/That has such people in t!† (The Tempest, William Shakespeare, V, i), is spoken by Miranda, the daughter of Prospero, the sorcerer. Miranda says this because, after the tempest Prospero orchestrated using his magic, men from the outside world shipwreck on their island. Miranda then, after being exposed to these men, remarks that they are beautiful, though, Miranda is very impressionable, considering she has never encountered any other man other than her father nor has she experienced a life off the island. On the other hand, Brave New World is a novel that takes places in a seemingly utopian setting. The passage shows John the Savage, a man which was raised on the Savage Reservation but is later brought to the World State, the society in Brave New World in which people are â€Å"created,† literally, equal and are brainwashed into assuming that pleasure is the sole purpose of life, alluding to the Shakespearean quote. Not only does this reciting of the line suggest a parallel to Miranda, but John’sShow MoreRelatedWilliam Shakespeare s Influence On Modern Culture1090 Words   |  5 Pages Sam Ebersole Mrs. Ruiz English 9A Period 1 19 November 2015 Shakespeare s Influence on Modern Culture William Shakespeare is one of the world s most influential people to ever live. â€Å"BBC audience survey names Shakespeare as Britain s Man of the Millennium.† (Andrews 2) Shakespeare’s works continue to be evident globally in modern society. Hundreds of years after William Shakespeare’s death, his influence continues to make an effect in the modern day English language, modern movies andRead MoreAldous Huxley s Brave New World1334 Words   |  6 Pageso read Aldous Huxley’s Brave New World is to understand the fear for the future during the 1930’s. Widely considered ahead of its time, Brave New World is one of the most influential novels regarding the destructive outcome of genetic and public manipulation through regime control. The story contrasts two worlds: the traditional world where the â€Å"savages† reside and the new World State: a negative utopia where unrestrained sexual freedom, reproductive technology, and mind numb ing drugs run rampantRead MoreAnalysis Of Aldous Huxley s A Brave New World1708 Words   |  7 Pagessocieties, specifically those of the fictional variety we apply our mashed set of ideals based on truth and happiness on each of these different societies . In Aldous Huxley’s A Brave New World, by conventional societies ideas the citizens of the world state know nothing of traditional reality and by the standards of the traditional world are far from a state of contentment, but if examined by the ideals of the society in question the overall appearance is quite different. the population seems happy becauseRead MoreWilliam Shakespeare s Romeo And Juliet 966 Words   |  4 Pages Beauty Over Gold â€Å"Beauty provoketh thieves sooner than gold.--William Shakespeare, 1623. In his book As You Like It, William Shakespeare pointed out the supremacy of love rather than the want of gold and wealth. Truly, beauty is more important to thieves than wealth. Many of the thieves in this world would rather have an elegant woman than to obtain precious rubies. After all, what good is a prosperous man if he doesn’t have a charming woman? Two famous men grab my attention who didn’t fear forRead MoreThe Beauty Of Dystopia By Aldous Huxley1197 Words   |  5 Pagesit lets us vicariously experience future worlds - but we still have the power to change our own. (Ally Condie). Dystopian Literature is intriguing as it exposes the reader to sometimes unconventional concepts and can also serve as a warning to what may become of society if the wrong path is chosen. In literary works of Brave New World, there are many warnings that the author Aldous Huxley establishes through events th at take place in the civilized world. In this dystopian society we can observeRead MoreEssay The Fault of the Character Macbeth in Shakespeares Macbeth1220 Words   |  5 PagesThe Fault of the Character Macbeth in Shakespeares Macbeth Macbeth by William Shakespeare is the story of a brave, honourable soldier who ruins his life due to his own greed for power, respect and wealth. The story starts with Macbeth as the kings favorite soldier, a very respectful, honorable man. Macbeth then is told by the witches his life will change for the better - All hail, Macbeth, that shalt be King hereafter!. In a desperate effort to obtain this promised position of King, MacbethRead MoreMacbeth, By William Shakespeare2081 Words   |  9 Pagesntroduction Macbeth is a tragedy written by William Shakespeare which was first performed in 1606. It discusses the effects that political ambition has on those who seek power. The play begins with the presentation of three witches. Macbeth and Banquo would meet these witches that would then give them their prophecies. Following the witches’ prophecies, Macbeth becomes overly ambitious for power and takes part in the killing of King Duncan, Banquo, and Macduff’s wife and children. The play comesRead MoreWilliam Shakespeare s Macbeth 1652 Words   |  7 PagesMacbeth is one of William Shakespeare s most famous tragedies, it is believed to have been written and first performed in 1606. Sources indicate that the play was written to appease King James I, who had ascended to the throne after Queen Elizabeth I. The play tells a tale of a brave Scottish Thane named Macbeth, whose thirst for power brought him to murder Duncan, the King of Scotland, only to become a tyrant, and have his actions lead to his eventual demise as the tragic hero. Throughout the playRead MoreThe Great Gatsby And Death Of A Salesman1241 Words   |  5 Pagestrait. Perhaps that is why the theme of ambition has been so prevalent in literature. It is the dominant theme in The Great Gatsby by F.Scott Fitzgerald, William Shakespeare s Macbeth, Death of a Salesman by Arthur Miller and The Wolf of Wall Street by Jordan Belfort. In this essay, I will discuss the two ways over ambition can cause an individual s downfall. The first is setting unattainable goals which we can see in The Great Gatsby and Death of a Salesman. The second is trying to achieve your goalsRead MoreAldous Huxley s Brave New World2364 Words   |  10 Pagesshowing a loss of individuality, the loss of deep personal relationships, the loss of creativity, the loss of freedom of thought, misused technology, the overuse of industrialization, and his uses of imagery and allusions in the novel Brave New World. In Brave New World, Huxley warns readers against a loss of individuality as well as a loss of deep personal relationships. By mass producing twins, manipulating embryos, and conditioning children, this society has done away with individuality. Lenina

Buddhism And Its Of Assam - 3165 Words

BUDDHISM AND ITS PREVALANCE IN ASSAM INTRODUCTION Buddhism, it is a nontheistic religion which can be found in almost all over the world. It has its origin in ancient India. It is very difficult to cover this entire large topic. In this assignment I have made effort to bring forth certain basic information on the religion Buddhism . The main agenda of this assignment is to give certain knowledge about the prevalence of Buddhism and Buddhist culture in Assam from an ancient time and its present state in Assam. The presence of Buddhism in Assam is not known by most of the people. Not only outsiders but the local people also know only a very little about it. It is a religion which has prevailed in this region from ancient times and so it should be known by the people. THE BUDDHA The word Buddha is not just a name but a title which means enlightened or awakened . The historical person who is termed by this title is Siddhattha Gautama. The Buddha is the founder of Buddhism. In 6th century BC a baby was born into a royal family in northern India who later became the Buddha. When he as born he was named Siddhattha Gotama. His father was a king who ruled an Indian tribe called the Shakyas. He grew up in wealth and luxury but eventually found that worldly comforts and security do not guarantee happiness. He was deeply moved by the suffering he saw all around and resolved to find the key to human happiness. When he was 29 he left his wife and child and set offShow MoreRelatedTribes of India1484 Words   |  6 Pagestribes that make the transition away from hunting and gathering and toward sedentary agriculture, usually as low-status laborers, find their ancient religious forms in decay and their place filled by practices of Hinduism, Islam, Christianity, or Buddhism. One of the most studied tribal religions is that of the Santal of Orissa, Bihar, and West Bengal, one of the largest tribes in India, having a population estimated at 4.2 million. According to the 1991 census, however, only 23,645 people listedRead MoreIndi The Indian Subcontinent Essay1070 Words   |  5 PagesTourism is one of the most significant features of the country. The government is federal parliamentary republic. The capital of Nepal is Kathmandu. Bangladesh - India and Bangladesh share one of the longest borders in the world. The Indian states of Assam, Mizoram, Tripura, Meghalaya and West Bengal touch the border of Bangladesh. On the other hand, Rajshahi, Dhaka, Chittagong, Khulna, Rangpur and Sylhet are the Bangladeshi states that share their borders with India. Initially, Bangladesh was a partRead MoreThe Rise and Fall of the Mauryan Empire785 Words   |  4 PagesChandragupta conquered the Nanda throne and took over the Nanda Dynasty. He continued to expand his power across central and western India. His empire stretched to the north along the natural boundaries of the Himalayas, and to the east into what is now Assam. To the west, it extended beyond modern Pakistan and included Baluchistan in Persia and significant portions of what is now Afghanistan, including the modern Herat and Kandahar provinces. Chandragupta had united the whole of northern India under oneRead MoreTourism in India5630 Words   |  23 Pagesreve nues are expected to surge by 42% from 2007 to 2017.[10]  Tourism in India need to be understood in the global context of competing destinations. It may be thought of as multiple  Indias  with a multitude of competing destinations Goa, Rajasthan,Kerela, Assam, Kashmir under the  India  umbrella.[11]  Indias 5000 years of history, its length, breadth and the variety of geographic features make its tourism basket large and varied. It presents heritage and cultural tourism along with medical, business and sportsRead MoreRelevance of Gandhi in Modern Era1625 Words   |  7 Pages(non violence) in dealing with its neighbors, be it Pakistan, Bangladesh (East Pakistan) or China; nor it is practicing non violence in dealings with its numerous insurgencies be it in Kashmir, Punjab, central India or in the North Eastern states of Assam, Manipur, Nagaland or Mizoram. Since independence, the country has witnessed many violent communal riots in this multi communal country.Two of cou ntries prime ministers, two more Gandhis, Indira Gandhi and Rajiv Gandhi (not related to Mahatma Gandhi)Read MoreUnity in Diversity4053 Words   |  17 Pagesgeography and the absorption of customs, traditions and ideas from some of its neighbours as well as by preserving its ancient heritages, which were formed during the Indus Valley Civilization and evolved further during the Vedic age, rise and decline of Buddhism, Golden age, Muslim conquests and European colonization. India does not have a strong uniform national culture. Indias great diversity of cultural practices, languages, customs, and traditions are examples of this unique co-mingling over the pastRead MoreTribes in India4748 Words   |  19 Pagesin the earlier days. These show what were the difficulties man had to face before the advent of machine and technology. See India through a different perspective in these tribes and tribal villages. 1.)Bodos - Tribe Of Assam Bodos are the true ethnic Tribal Community of Assam - the sub branch of the Bodo - Kachari Clan. The Bodos are the largest among the Bodo - Kachari Clan. They are also the most progressive. Bodos reside in the Brahamaputra valley and are considered to be largest ethnic andRead MoreLife Without Mathematics3594 Words   |  15 Pagesthe Thikse Monastery in Ladakh, India. Dharmic religions, such as Hinduism and Buddhism, are indigenous to India.[4] Main articles: Religion in India and Indian religions India is the birth place of Hinduism, Buddhism, Jainism and Sikhism, collectively known as Indian religions.[5] Indian religions, also known as Dharmic religions are a major form of world religions along with Abrahamic ones. Today, Hinduism and Buddhism are the worlds third- and fourth-largest religions respectively, with over 2Read MoreIncredible India3330 Words   |  14 Pagesthe ancient Indus Valley Civilization and a region of historic trade routes and vast empires, the Indian subcontinent was identified with its commercial and cultural wealth for much of its long history. Four of the worlds major religions—Hinduism, Buddhism, Jainism and Sikhism—originated here, while Zoroastrianism, Judaism, Christianity and Islam arrived in the first millennium CE and shaped the regions diverse culture. Gradually annexed by the British East India Company from the early eighteenthRead MoreIndian History : The Indian Sub Continent2414 Words   |  10 Pageswhich India had witnes sed was the Indus valley civilization. Indus River Valley Civilization was succeeded by the Vedic period in which India came across the Indo-Arian culture. After the Vedic period the history of India includes the rise of the Buddhism and Jainism as a kind of revolt against the Brahmanism, a succession of powerful dynasties for almost two millennia throughout various geographic area of the sub continent including the Muslim powers, the coming of European traders which resulted

Nirvana Art Gallery free essay sample

Nirvana Art Gallery Nirvana Art Gallery Case study analysis Case study analysis 1. Executive summary- This case study is all about the different situations Mr rod faces at his work place. The urge to take experience he went for part time job along with his ongoing PhD work. The work area of his interest was being a curator while because of less work he was made to work in another department which was not of his interest and he faces lot many problems over there. He even used to stay late to complete the assigned work and the colleagues were also not supportive. The main problem was the lack of interest of Mr. Rod for working in researchs department which was further boosted up by Miss Nelly’s interference who was the research manager. The only solution for his problem is to talk with Miss Nelly and request her to undo the changes made in his work schedule or else he should try to create interest in research department as well as it is the only option he is left with. We will write a custom essay sample on Nirvana Art Gallery or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page . Situation Analysis- Introduction- this case emphasises on the disinterest of Mr. Rod to work in research department. But in spite of showing it he decided to work with full efforts. One of the problem was the unfriendly behaviour of the members of this department. The over sympathy of Miss Nelly was also creating discomfort for Mr. Rod accompanied by mocking expressions of his colleagues. The rearrangement of working schedule further enhanced the problems of Mr. Rod which resulted from the refusal of Nelly’s proposal to help her in her work. But still he manages his work and become successful in creating balance between both the works. Objectives- the main objective of Mr. Rod behind working in Nirvana Art Gallery was to take experience of being a curator which will help him in future and also adds to his work experience. But unwillingly he was made to work in research department because of less work in his area of interest. Decision Making- Miss Nelly’s extra concern and sympathy for Mr. Rod became a problem for him. And the rearrangement of his work schedule was also its consequence which enhanced the problems further. Implementation- Mr. Rod has shown a great interest in working with NAG. In both the departments he tried to give his best. But further troubled by rescheduling of his week’s work arrangement. He can overcome this problem by completely engaging himself in the work assigned to him so that he will not feel boredom in working for research department. Or if he feels this new schedule totally inconvenient then he can make Nelly aware of his situation and probably she will help him in the matter concerned and finally he would be able to work more in curatorial. Conclusion- the main problem in the case arise because of the extra concern and sympathy of Miss Nelly towards Mr. Rod. The one thing which he could do was going to Nelly and politely telling her about the situation and the surreptitious looks and frowns of other members of research team which was quite embarrassing.

News Gamer E-Marketing Plan

Question: Discuss about the News Gamer E-Marketing Plan. Answer: Introduction The gaming industry has grown rapidly with every games developer seeking to have a solid market segment that keeps growing. Finding a niche and a firm customer base is important for a gaming company to stay afloat. Vision The vision that our company possesses is to be able, in the short term and in the long term, to provide entertainment and fun through our games that portray the possibilities that underlie current events, and in a comic manner. We thus provide or customers with timely interactive games that are easily accessible on mobile devices and in particular smart phones and tablets. News Gamer is a company that is comprised of efficient software developers given our solid experience in game making. We will therefore create timely games quickly. So as to attract market visibility fast, we shall leverage a multi-prolonged approach that entails the use of email marketing, social media, and optimization strategies to acquire market share. From the great experience expected for our customers, our company can also to some extent rely on word of mouth marketing. Objectives We have put down specific objectives that will guide our business activities. One of our goals is to get four consulting game development projects by the end of 12 months. We also expect to generate over $400,000 by end of first year; and by end of the second year, increase sales by 100%. The projection is as shown in the following bar graph, figure 1. Our objective in the long run is to be the leading game developer in terms of quality, uniqueness, audience, and revenue. Figure 1 SWOT analysis The following is an analysis of News Gamers business SWOT (strengths, weaknesses, opportunities, and threats) based on subsequent analysis, survey results, general observations of the gaming industry, and external references. Strengths Our News Gamer Company is founded in Australia and that forms the basis of the first strength we have as a mobile games developer. We have access to the support provided by the government to the gaming industry which is in form of market access and funding. The second strong point that we have is that the level of English proficiency in Australia, which makes for our base market, and in majority of countries worldwide is relatively high. Most of our games come in English language. In 2016, Australia was ranked No.15 in ease of doing business by the World Bank (The World Bank 2016). That ease comes as our third strength as it boosts our business. The fourth advantage that we have over many mobile games developers is that our customers, and intended customers, are ICT and internet users who have high literacy. Opportunities One of the chance that we have at our disposal as News Gamer is the ability to get more WFH tasks from anchor companies from across the globe. The second opportunity is that of enlarging demand for games due to the multiple screens per user in Australia. As the trend of free-to-play-games grows, the demand for more games content will subsequently increase and so will the platform for in-game marketing (Nieborg 2016). The third opportunity is the countrys business friendly policies which will encourage more investment by our gaming company into our business. With the rapid growth of Wireless Fidelity growth, such as 4G to 5G, and accessibility, downloading and online-playing of mobile video game gets even better (Kadir, et al 2015); that honing is our fourth opportunity to grow business and increase sales. Weaknesses One of the weaknesses is the imbalance in game talent pool. According to Millington and John, there are many game artists and few game programmers, and it slows down the growth of video games industry (2016). Second is inadequate access to international game markets. Thirdly, monetization is at times a problem despite the high usage of credit cards. A majority of game players use prepaid options when playing the games on their mobile phones; it is usually difficult to monetize this group. Threats The first threat is that most gamers have a preference for games with western titles. Secondly, the gaming industry may in future lack support from the official games association due to market flooding, and it would pose problems to News Gamer and other games developers. Thirdly, there is a global lack of adequate game publishers and distribution channels to publish the games; this makes it a very expensive affair. Fourth, with accelerating technological advancements, games made for current technology might prove useless in the near future. Customer The first category of News Gamers target customers are teens, and young adults below 45 years. This group mainly prefers free mobile games; thus, to them it is wise to offer trimmed back versions of a game and they will get to have partial experience of the game without paying up front (Chess, Nathaniel, and Joyya 46). We will also disable some features in the games but still have advertisements display at strategic locations within the game. The second category of our customers is organizations that want to reach the youth and young adults through advertisements. Organizations purchase custom mobile game development services with the intention of promoting their products and brand (Hofacker, et al 33). This group will use paid mobile games which have a broader range of features. The price will be between $1.99 and $4.99 to avoid price resistance from customers. Company Our company has been in existence for a considerable period of time and our online presence has been quite good. We will however need to create websites for our individual games, and the websites will have links to our other games. Moreover our games will need to be compatible with mobile downloads. Competitors In the gaming industry, there is much competition from developers internationally; these are companies that are doing well such as Microsoft, Gameloft, etc., (Cabras, et al 2016). That is why we felt the need to find a niche to be able to stand completion and stay relevant. We, thus, base the content of our games on current events, political and social. Change As change inevitable, our company will be ready to embrace it as it comes and adjust accordingly. With time new governments will come to power and, hence, gaming policies may change. Currently the political environment is considerate of the gaming industry. Technology will keep advancing and our company must be ready to prepare games that are compatible with the technology of a time. Marketing strategy Every mobile games developer should be aware of the marketing environment of these games; which keeps evolving as technology, software and hardware, and population grows (Jin 9). To meet the target audience, there are effective steps that should be implemented by a game owner, and which News Gamer will be sure to implement. One of the steps will be to give the mobile app a home on the web to make it searchable on search engines, to provide more information on the game, and for ease of access. The second move will be to ask players for feedback and reviews so as to gain better insight on how the game is fairing. As a third move, we will create forums for customers to discuss our mobile games. Fourthly, we will get social with our own games especially through social media platforms. Fifth, as a games developer, we shall get to partner with leading mobile games owners or developers. Partnership with other developers helps with learning the app launching process, and expanding the network of potential customers (Reichheld 2001). Finally, previews of our mobile games will get shared in form of videos across different video sharing platforms such as, Daily Motion, YouTube, etc. Our emphasis will be on creativity so as to bring out humor from a current event. It will also be on efficient service and speed to the market because of the nature of our games. The games will need to hit the market as early as possible before the said events get overtaken by incoming trends. Our main goal is to establish a reputation for games that poke fun at ridiculous and humorous actions by famous people. Every game will have a link to our website where users can get more information and subscribe to our email list, and also follow us on Facebook and Twitter. Gantt chart e-Marketing Activities Week 1 Week 2 Week 3 Week 4 Week 5 Week 6 Week 7 Week 8 Week 9 Week 10 Beta testing: Choose An Email Service Provider X X Pre-launch: Pull Together A Pre-Launch Page X X Pre-launch: Add An Email Subscription Form To App X Pre-launch: Experiment With Other List-Building Tactics X X Create First Email Campaign X X Launch Your App With Email X Budjet Following is figure 2, a marketing expense budget for our year 1 e-marketing activities and it has been broken down by months. Figure 2: The following budget, figure 3, is our marketing expenses budget for the next three years. Figure 3: Below, figure 4, is our sales forecast for the first three years. The sales will be generated through game downloads, game sponsorships, and custom games for sponsorships. Figure 4: We also have the monthly sales forecast for year one as shown in figure 5 that follows. Figure 5: Then there is the phased return on investment as shown in the following figure 6. Figure 6: References Cabras, Ignazio, et al. "Exploring survival rates of companies in the UK video-games industry: an empirical study." Technological Forecasting and Social Change (2016). Chess, Shira, Nathaniel J. Evans, and Joyya JaDawn Baines. "What Does a Gamer Look Like? Video Games, Advertising, and Diversity." Television New Media 18.1 (2017): 37-57. Hofacker, Charles F., et al. "Gamification and mobile marketing effectiveness." Journal of Interactive Marketing 34 (2016): 25-36. Jin, Dal Yong. "The Emergence of Asian Mobile Games: Definitions, Industries, and Trajectories." Mobile Gaming in Asia: Politics, Culture and Emerging Technologies (2017): 3-20. Kadir, Evizal Abdul, et al. "Big Data Network Architecture and Monitoring Use Wireless 5G Technology." Int. J. Advance Soft Compu. Appl 7.1 (2015). Millington, Ian, and John Funge. Artificial intelligence for games. CRC Press, 2016. Nieborg, David B. "2 Freetoplay Games and App Advertising." Explorations in Critical Studies of Advertising (2016). Reichheld, Frederick F. Loyalty rules!: how today's leaders build lasting relationships. Harvard Business Press, 2001. Shankar, Venkatesh, and Barry L. Bayus. "Network effects and competition: An empirical analysis of the home video game industry." Strategic Management Journal 24.4 (2003): 375-384. The World Bank. Ease of doing business index (1=most business-friendly regulations). The World Bank (2016). Retrieved from https://data.worldbank.org/indicator/IC.BUS.EASE.XQ